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Jaad Food was established in 2019 as a coffee company providing various varieties of coffee from different regions across Indonesia. “Jaad” is an Arabic word, and loosely translates to, hard-working, dependable and reliable. This one word perfectly encapsulates the values of our company and the standards we continue to strive towards achieving in serving our suppliers and customers. We are focused on addressing challenges in the industry and providing a better deal for smallholder farmers. In many cases we are working directly with farmers and producers in long-term partnerships to help bring their products to markets to which they lack reach and expertise. To do this we have established dedicated local procurement operations to ensure quality and consistency of supply. We invest in laboratory testing, cupping scores and certifications to give our customers additional confidence in the quality of our products.